Customer retention strategy is profitable
The client is the basis of business and this is an axiom. You cannot build a business without a client, because it is the client who brings the money to…

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How to save a business or why marketing is needed
Imagine for a second that all customers are gone. There were customers, and sharply they are not. Not a single customer. All at once disappeared. There was no one to…

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Modern analysis of market opportunities
Market opportunities may be different. Some allow you to get big income and profits, others small. Some will allow to receive income quickly, others slowly. Some market opportunities require large…

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Creative products

Anti-competitor protection

As is known, a wedge is knocked by a wedge. It turns out that in order to effectively resist attacks, in order to organize the most effective protection against competitors, it is necessary to engage in high-quality marketing, because the attacks are implemented through marketing, and hence it is also necessary to defend oneself through marketing. Continue reading

Export Strategy to the East

What is the basic difference between West and East? The East is a place in general scarce, where everything is lacking. This forms a deficient mentality that determines consumer habits, the concept of business and life in general, and the same economy. A businessman with an oriental mentality looks at the world with deficient eyes, he thinks that everything and everyone is lacking. Continue reading

Proper development of the dealer network

The search for new dealers is quite a difficult task, because there are nuances here. The problem is that dealers are of two types. The first type is monetarists. The essence of this type is contained in the formula “money – commodity – money”. They have money, they invest it in the goods in order to sell it to earn more money. Money is their main resource for which they are looking for the best use. Continue reading

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Effective method of generating ideas
A good idea is highly appreciated, but the problem is that it is difficult to obtain. There is a creative method for generating ideas that allows you to put their…

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New generation business
Many modern businesses do not give their owners what they want. They want businessmen, as you know, a lot of money, but they receive very little. Why is that? Because…

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Improving customer service - 5 steps to keep up
I would not want to upset anyone, but as they say from the song you can’t throw out the words. The sad fact is that as a result of communication…

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Anti-competitor protection
As is known, a wedge is knocked by a wedge. It turns out that in order to effectively resist attacks, in order to organize the most effective protection against competitors,…

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